Masterset
Jewellers
SCOPE
+ Communications strategy
+ Visual strategy
+ Brand Revitalisation
+ Website design
+ Marketing strategy
Introducing the new chapter of MasterSet Jewellers. A refined brand identity, elevated communications strategy and beautifully reimagined website for this heritage jewellery house.
The brief: AUTHOR was tasked with breathing new life into the brand - while honouring its legacy of craftsmanship. We uncovered a clear opportunity for MasterSet to claim its place as a true artisan jeweller, offering a rare, end-to-end, in-house experience.
The story: Through the brand evolution, we blended tradition with modernity introducing a contemporary secondary font and a rich gold palette to reflect both heritage and timeless elegance.