Introducing The Abstract Florist - a design-led floral studio redefining wedding florals as immersive, artistic experiences.
 
The brief: Create a timeless and creative brand that positions The Abstract Florist as a leader for bespoke wedding floral design.
 
The message: Florals are no longer just décor - they’re art. The Abstract Florist leads this shift, transforming spaces through expressive, contemporary design.
 
THE ART OF FLORAL DESIGN
Floral designs that transform spaces into experiences.
 
The look: A refined sans-serif logo with abstract typographic tweaks reflects the brand’s creative edge. The natural-toned palette, contrasted with deep green, evokes organic luxury and bold sophistication.